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Jaz Worrell

The Mirage of Logic

In marketing, rigid adherence to logic can stifle creativity. Rory Sutherland suggests illogical thinking can breed innovation. While risky, venturing beyond the data-driven comfort zone may unveil groundbreaking strategies that resonate more profoundly with audiences.

Jaz Worrell

The 10x Rule

Quitting too early, excessive talk, and lack of execution limit potential. To stand out, consistently apply 10x effort, iterate, and execute. Let your actions, not words, define your trajectory.

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